Jimaye
Focus: apparel company with a focus on swimwear. Not boardshorts - think more speedos and mid-thigh shorts.
Audience:
- gay men
- european men
- australian men
- gay travels
- cool guys by the pool
- $50k+ salary
The brand is about being "the well-rounded man." It is what I think everyone should strive to be. Don't be good at one thing, be good at everything. Be smart, fun, social, funny, healthy, and sexy. Above all, be strong, bold, and confident. Jimaye is all about having it all.