arezzo

Brand Name: Arezzo Wellness What the Brand Does: Arezzo Wellness is a holistic health brand offering deeply personalized 1-on-1 coaching designed to help individuals heal chronic conditions, optimize performance, and elevate every facet of their lives — from mental clarity and digestion to fitness, sleep, skin, and energy. Our signature system, The RezRoots Protocol, blends modern science with ancient wisdom, focusing on detox, organ function, biomechanics, movement, breath, nutrition, and frequency-based healing. Tone & Identity: Grounded, nature-inspired, intelligent, high-performance, and transformational. Think earthy roots meets futuristic healing with a matrix movie twist. The brand emphasizes a fusion of nature and bio-optimization — symbolism often includes DNA strands, leaves, dreadlocks (representing roots/identity), and matrix-like energy patterns. What my resonate would also be a Jamiroquai type character highlighting the dreads. Who the Target Audience Is: Health seekers ready to break free from chronic symptoms (fatigue, skin issues, anxiety, gut problems, etc.) High-performers looking to optimize mind and body Conscious individuals who are into biohacking, holistic health, and natural medicine Ages 25–50, both men and women, who are open to deep healing, not quick fixes People who feel failed by traditional Western medicine and want a coach who looks at the whole picture Design Preferences for Logo: Green is the primary color (hex: #0B7730 to #26A425 gradient) Minimalist and symbolic — no facial detail or minimalistic facial detail preferred. Facial details if attempted should be done in Matrix type anime style. Incorporate abstract dreadlock elements, a DNA strand, and possibly a leaf/roots/wood in the background (nature) Style can be nature-meets-tech: organic curves + clean lines Transparent background for versatile use The design should feel powerful, clean, and spiritual without being overly “woo-woo”