ZoomRadicalLogo Design Contest

Logo Design Contest
Contests / ZoomRadical

ZoomRadical has selected their winning logo design.

For $275 they received 140 designs from 16 different designers from around the world.
1st
#134

Withdrawn

New
#140

Withdrawn

New
#139

Withdrawn

New
#138

Withdrawn

New
#137

Withdrawn

New
#136

Withdrawn

New
#135

Withdrawn

New
#133

Withdrawn

New
#132

Withdrawn

New
#131

Withdrawn

New
#86

Withdrawn

New
#85

Withdrawn

New
#72

Withdrawn

New
#71

Withdrawn

New
#66

Withdrawn

New
#65

Withdrawn

New
#64

Withdrawn

New
#63

Withdrawn

New
#61

Withdrawn

New
#60

Withdrawn

New
#59

Withdrawn

New
#57

Withdrawn

New
#56

Withdrawn

New
#52

Withdrawn

Prefers others.
#62

Withdrawn

Prefers others.
#58

Withdrawn

Prefers others.
#55

Withdrawn

Prefers others.
#54

Withdrawn

Prefers others.
#53

Withdrawn

Prefers others.
#46

Withdrawn

Prefers others.
#44

Discussion

 
Client
Hi there. Nice pieces. A few ideas:
- I did like the 2 colors guy from #44 rather than the single color guy from 46
- I'm thinking that a 2 rows arrangement of the text will help a lot in execution. It would be a way of seeing your proposal that way?
- I think the corners of the frame in #46 is a good idea because I believe we need an extra element that shows the connection with the photo/camera element, which is missing in he piece with the runner only. There would be any other way to leverage that side of the offer in the image?
thanks
10 years ago
 
Logo Designer
Many thanks for feedback, It's really really helped me.
and This is my update design #52, #53, #54, #55, #56, #57 and #58, Do you mean like this?
Let me know your thoughts if you want to see more variety, feel free to ask.

Thank you :)

Makinson
10 years ago
 
Client
Hello. I think we are getting in sync! Very nice work. More comments:
On 52 - I like the frame which connects with the photo idea and also like the way I can "read" the R easily because of the right leg of the M. What worries me of this one is the fact of being too long in one single row for execution purposes "zoomradical"
On 53 - I like the 2 rows arrangement. Definitely it would help a lot in execution. Also believe that this is the right colour selection for each word. What I don't like: The R is not easy to read. It looks like a P instead. Also the ZOOM looks a bit weak.
On 54: I do like the black block behind the ZOOM and the font you chose for this word. It gives more personality as it looks a bit more bold, solid and clear for reading.
On 55: I do like the font you chose for Radical. It is more readable, and more differentiated at the same time.
On 56: The circle is interesting, but I think it does not add a clear connection to the photo idea, thus it becomes more a distracting element rather than an asset
On 57: You are starting to solve the readability of the letter R. Now it looks more like an R than a P. Although, it is not completely solved. I don't know if its about the location of the triangle, or the size, or the color, or the angle, or even the shape. The thing is, may be, playing a bit with those variables you might get to a more readable R while keeping the playful sense of the little runner.
On 58 - Don't like much the big frame around.

So, a few more ideas:
1 - Use the 2 rows arrangement
2 - use the font of 55 for the Radical word, in red color, except the R, which remains in black (lower part of the little runner)
3 - use the zoom of 54, same color it is now.
4 - use red for the upper part of the little runner
5 - Play with the little element of 57 to help improve readability of the R

Finally, even when this changes improve a lot the piece, I'm still wondering if there would be anything else that we can add to create a more clear connection to the idea of a photo without being visually excessive.

Hope it helps!
10 years ago
 
Logo Designer
update design #59, #60, #61 and #62,
Please let me know :)


Makinson
10 years ago
 
Client
Ok, in terms of size, the 62 seems to be better, it makes the work and does not look too big. Maybe if you put it in black it will work better.

Although, still not sure if that should be the right shape. With the previous one (the other triangle) it did look a bit more "aero dynamic". If you have any other idea for the little shape it would be nice to see it.

Please remember about the connecting element with the idea of the photo. But lets solve the little shape first.

thanks!
10 years ago
 
Client
Also, In all the red areas, try to play a bit with lights and shadows so that it gain a bit of volume. Try to move the tone of the red to a one a bit more spicy/intense/energetic (a bit less dark).
10 years ago
 
Logo Designer
#65 and #66?
Please let me know :)


Makinson
10 years ago
 
Client
Hello! thanks for the new pieces. they are good but the elements you are adding are more related to Films / movies rather than Photos. that would send a wrong message to the audience. Please remember that it is all related to sport photos.
Thanks for the effort.
10 years ago
 
Client
Hi there. Rounded effect on #72 looks very nice, I think we are getting there!

A few more comments:

- I've been thinking on the left leg of the R in Radical, the one you changed into black and with a different shape, attending my request. Well, now I believe that with these changes we might have lost two things: (1) dynamism. Now the little runner looks like being standing but not in movement, and (2), even when the black color help with an easier reading, it might lost visual playfulness.

- Plus, check that when you applied lights and shadows on the red color areas, they turned into something a bit darker than ideal.

So,
1 - Ok with the rounded effect of # 72
2 - Please get back to the left leg of the R as it is in the # 57 - this position of the triangle makes the runner looks like moving. Please use red color, BUT try to play a bit with the size, angles, kind of triangle, so that it fits better.
3 - Pleas adjust the red areas to get them back to a bit more vibrant tone.

Thanks a lot
10 years ago
 
Client
Hello,

the contest is close to end. I think that you have good chances to get it, I just wanted to know if you will be willing to work on any final tuning I would like to see on the winner piece once the contest is concluded.

Let me know. Thanks.
10 years ago
 
Client
BTW I'm just seen something.

I realized that the arms+head of the little runner is moved a bit more to the right (and not sure if also has a light extra inclination) in the piece # 57. There the "arm" almost reach the right border of the letter A underneath.

I the #86 the arms+head are placed a bit more to the left and it makes the runner a bit less "aerodynamic", so, can you please try to see how to place it in #86 more like it is in the #57? You will have to see if there is no problem with the Zoom box.

thanks
10 years ago
 
Logo Designer
Yes of course, I'll do it.
and this revise logo as your request #131 and #132.
Do you mean like this?
Please let me know...

thanks,
makinson
10 years ago
 
Client
Ok. Thanks.

131 and 132 are closer. thats the idea. Still need a fine tune, like separating a little bit the arms+head from the R border. New position looks nice but we have to avoid looking too cluttered.

We'll fix it in the next days. Don't worry.
10 years ago
 
Client
The new proposals are nice. Now, I'm checking the the R is a bit more fat here than in the piece #86. I think is better to keep it in the thinner way (86) which looks more stylish. Thanks
10 years ago
 
Client
Hi there.

Contratulations for the winning!

Please help with this:
1- Please work on the feedback regarding the thickness ( and height?) of the letter R
2 - Work on an alternative option of the color of the triangle: give me one in black, BUT first:
3 - pay attention to this one: I need you to work on the triangle so that the upper right side of the triangle turns almost parallel to the line that makes the leg of the letter R, but not just rotating the triangle. I prefer you to play with the inner angles of the triangle rather than rotating it. This is because I want the left side of the triangle to remain straight vertical.

Thanks!!
10 years ago
 
Client
All right,

I finally check on the material. A few needs:

1 - Ok, the triangle playing as the runner foot is better in black, not red. Please use the shape you used some pieces before, where the triangle looked like with the corners very little rounded.

2 - Forge the idea of keeping the upper left side of the triangle vertically straight. It does not work well. So the triangle of 135 looks Ok.

3 - The arms+head of the runner seems to be a bit distort/thicker than the initial options, so, please use the arms+head of 86, in both, position and proportions. (see that the head is well rounded in 86 but not in the following pieces. Also the arms look better defined in 86)

4 - The shape of the R is better in 86. There it is higher and a bit thinner that in the following pieces. I like the height of this R (86) because it makes the runners more styled and not shorty)

5 - The thing I rescue from the R in the latest options is the way you extended the left corner of the R head to the left, making it look a bit longer, which is fine.

6 - Be aware that when you use a taller R (like in 86) and place the arms+head of the runner like they were in 86 the runner will look taller, then you might need to move the dotted curve slightly above.

7 - It is Ok if you want to play with light in the arms+head.

Let me know!!

Thanks!!
10 years ago
Login
Home Start on your logo Contests Portfolio Designers Why? Help Contact Us
Forum About Us Pro Accounts
1-800-300-3231