Ziemer Swiss Diamond AGLogo Design Contest

Logo Design Contest
Contests / Ziemer Swiss Diamond AG

Ziemer Swiss Diamond AG has selected their winning logo design.

For $375 they received 391 designs from 30 different designers from around the world.

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Discussion

 
#15 and #16 are best because of the simplicity. The Diamonds howeer are not so elegant in our opinion.
The other logos do not look elegant in our opinion.

+ fond ok (try Calibri or Arial as well please)

. Please also "play" with the letter Z of the name Ziemer (the Ziemer family is in the 5th generation in the Diamond industry)
. Can you find a way to combine 3 key elements: 1. Great family heritage of Ziemer family
2. Swissness
3. Elegance

Thank you.
11 years ago
 
The Diamond in logo #17 is very beautiful. Please use this one in the new logos. Thank you.
11 years ago
 
Logo Designer
Your welcome!

Sure i will use those fonts.

And i will try to think on something simple, that have those 3 elements you said.

Thank you for those explanations!
11 years ago
 
#41:
+ absolutely beautiful Diamond in 3D.
+Color of the Diamond and the word DIAMOND AG look like they belong together,which is absolutely right!
+nice Colors
+nice Fonts

Please Change as followed:
-make Diamond grid a bit darker Grey (it is hard to see currently)
-make Diamond a bit larger, and the words ZiIEMER DIAMOND a bit smaller
-remove the word AG, and just write DIAMOND
-please also make an additional Version with black Background in Addition to the white Background

Thank you.
11 years ago
 
Logo Designer
Your welcome!

I´m very glad you like it.

Changes by the order you asked:
- I´ve increase the grid by 10% Darker Grey
- 20 % bigger diamond. Increasing the diamond i´m decreasing the words automatically.
- i´ve removed the word "AG". It´s just "DIAMOND" now.
- I´ve done version in negative space (white background) and another in positive space (black background)

The funny thing is whithout i´m messing with the values grid, the diamond logo works well in black and white background as you can see here #61 and #62. I didn´t touch the colour values, are all the same. Just painted "ZIEMER SWISS" white in #62, the other colours are untouchable.

#63 is with the oppose colour values on the grid of #61. I´ve done it also for you to see.

Any changes you need. Just say it.

Thank you.
11 years ago
 
#61:
+Proportions are very good now
+One reason why your logo is our favorite currently is that it works well on white or dark Background. It is light and elegant and shows everything without misinterpretation.

-the D is missing at the end of the word Diamond
-the shape of the Diamond in your drawings is round, which is wrong! It has edges! The top of the diamond looks like going inwards which is wrong as well. Please study some Diamond shapes in detail.

Suggestions:
-instead of black, can you show us very dark blue Background
-when you made all the changes, can you also show us a Diamond with very slight grey shading in it (that way it looks more 3D and more shining).

Thank you.
11 years ago
 
one more Thing:
can you also try to make the words ("ZIEMER SWISS", and "DIAMOND") in an elegant slightly 3D perspective? Just to try... thank you.
11 years ago
 
Logo Designer
Your welcome!

Thank you for the feedback! Sorry about the "D" on Diamond. I´ve submited the correct one if you want to substitute.

By night i will have more privacy here. As i need concentration to do this, i will work at that time, i will have fun redrawing it to make it perfect. Will have to study a little before i done this yes.

I will remove the roundness, and adjust the inwards that is wrong top, ok. I will do all the rest that you ask.

I´ll try to finish tonight.

Thank you for the help.
11 years ago
 
Logo Designer
So for me to archieve this #119 i saw some videos, photos, and to understaind it better i´ve to use a 3D software to rotate a diamond and see the object from all the views. Then i´ve draw this #115, #116, a more complex diamond.

And after i done the complex diamond and understaind it, i´ve jumped to the more simple one this #119, it was the more difficult to do.

But finally done, i´m very happy and proud with the final result.

#117, #118, #119, #120

Hope you like.

Any changes just ask.



11 years ago
 
Logo Designer
Almost forgot: #121 "slightly 3D perspective"

i´ve tried some 3D perspectives with the text and this was the one i liked most.

If you want i can do more tests with the 3D in the text tomorrow.

I´ve also done one with the text extrude, but it was ugly i´ven´t submited that one.
11 years ago
 
#117:
very nice. Thank you. It is all in harmony and belongs together. Weespecially like the merge between the diamond with the words (diamond can not be seen fully).

Suggestion: The top of the diamond is not correct somehow...too many small "faces" on the top. Please try to make it more simplified (less faces).

#121:
We can't really see the slight 3D shading of the words...can you please make it a little bit more shading?

#115 & #116:
the diamond looks a bit like the "birds nest" football stadium in Beijing. Its too much. But thank you for trying.

Kindly make the changes on #117 and #121. Thank you.
11 years ago
 
Logo Designer
Warm welcome.

Glad you like it.

So without the slight 3D, and with the top correct. in black and white background (thanks for the suggestion):
#127, #130.

With the slight 3D:
#128 - very subtle.
#129 - more 3D, and word diamond more subtle colours for you to see.
#131 - same as #129 in a black background.

Yes #115 & #116 i´ve submited for you to see my process, first i´ve to do those, to understaind how to do the more simple one and more beautifull #127.

Anymore changes just say. Hope you like it with the changes.

I´m loving the logo. Thank you.


11 years ago
 
+127:
+very nice. It is light, elegant, clear, all components are merged beautifully. 3D perspective is perfect.

Suggestion:
-please make the words "ZIEMER SWISS" in the same clear font as the word "DIAMOND".
-the top of the Diamond is still not perfect...still too many "faces" on the top...try to reduce and please check how diamonds look on the top.

Thank you.
11 years ago
 
Logo Designer
Your welcome. Very Glad you like it.

Sure i will do all those changes.

I really want this to be perfect. Could you give a little help please? I need a little of your experience with diamonds.

When you are saying on top. Is the 6 faces connected to the hexagon right #127? You want me to turn that top shape into a 5 faces pentagon?

I´ve saw already lot of real images, videos, drawings, 3D. And this was one of the first and best images i´ve found trying to solve the top part and simplifying it: http://www.sarin.com/images/figure5.gif

Thank you.
11 years ago
 
Logo Designer
So we this, are all based on this one you liked #127, i will say what i´ve changed:

#165 - We have on the top 5 faces, i´ve draw the pentagon on the top. "ZIEMER SWISS" font is the same as "Diamond" font. Version in black background #171.

#166 - Pentagon on top also. Less faces on the middle of the diamond. (i reffering the part between the top where is the petagon faces, and the bottom of the diamond. "ZIEMER SWISS" font is the same as "Diamond" font. Version in black background #170.

#167 - Same as #166. "ZIEMER SWISS" is the first font used here #127. Version in black backround #172.


I had an great ideia righ now looking at the pentagon of the diamond and writing this, the pentagon could simbolise this that you write on your first message to me:
"the Ziemer family is in the 5th generation in the Diamond" so Pentagon on top


What you think? I love that fact. It was coincidence. I´ve just remeber that now. I think is getting even more beautifull with these meanings.

Hope you like it.

Any more changes just ask and i will do them.


11 years ago
 
#166 / #170:
great.

Suggestion:
Given your great idea about the 5th generation, can you kindly quick make it that there are only 5 faces on top of the diamond (currently there are 6 inculding the paragon). The 5th could be the middle one.
With white and dark blue background.
11 years ago
 
Logo Designer
I´m Glad you like it.

So i´ve done those:
#259 | #260

We have now 5 faces, and we still can preserve the pentagon on the middle. So with the pentagon and the 5 faces we have a more strong simbolism for the 5th generation.

Hope you like it with the changes.

I´m at the office now. But i´m online here too also.

Any changes you need just say.
11 years ago
 
I can't see a difference between #259 and #166. There are 5 faces and 1 paragon. Same as before. Did I miss something?
11 years ago
 
Logo Designer
Yes maybe the colours are creating illusion that #259 and #166 are the same. But they aren´t.

I will try to explaind the differences, we have 4 faces + 1 face (paragon). And the edge in front of the "V" of the paragon is a little more far to accompany the pentagon. It´s a little hard to explained, but this is all their. I´m trying to make it perfect and very unique.

I've uploaded this one #269, the same as #259. Just did an arrangement to the colours for you to see clearly.

Can you see the changes?

11 years ago
 
Thank you. We will make our final decisoon tomorrow.

Please give me your E-Mail address, because we might like to contact you for webdesign as well.

Thank you.
11 years ago
 
Logo Designer
Hello,

I hope that you liked the new modifications : )

I will be glad to give you my e-mail and work further with you off course, but we can´t talk about business and e-mail sending during a contest. Sorry : ( I´m new here in LogoTournament. You can see here in this link. Can you read it please? https://logotournament.com/help/designer/128

I´ve tried to contact support, but for now they didn´t gave me any answers how can i conduct in this cases.

In the end of the contest i think is no problem off course.

I´m very anxious waiting for your final decision off course. :) Let´s see.

I´ve enjoy a lot working with the logo i can say it was a great experience.

Any more changes i can provide, just say.

Thank you.

11 years ago
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