This modern "W" has a nod to the past in the 'serif' attribute on the left. The slightly upward-pointing tops to the ascending lines gives a positive uplifting look to the W.
Overall, it's clean, modern and functional, with that recognition of the past. The treatment of the graphic for the "since 1905" is also a traditional look, but sits well in the modern context.
(This comment references Entry #105)