Hi exodus - thanks for posting. I like the scale of the pictoral mark relative to the text. I think the button is fine to build on, but it needs to be bolder, more clearly a button. A few comments on the text: The font feels too stock. Something simple but not too modern, I guess is what we're looking for. All caps would be an interesting variant (e.g. PRADA or MONOCLE). Please avoid merging the two words into one - they need to remain separate. Please avoid using greyscale. Black and white only. I'd like to see variants with a black background for comparison. Check our our website to see how and where it might be used (but we're moving away from the current fonts and look and feel. Black and white will remain dominant colors.) Thanks!