#85. Bring the Shoe Tying Made Easy out more, maybe by rounding it off on the top. Need to identify the Shoe Tying Made Easy a bit more. Bring some color out into it. I like the direction you are going with this. The Shoelace winged butterfly, very nice. Keep them coming.
I ranked #88 2nd because its the cleanest and very simple in design, however, i would like to see more variations of Tie Z's in font, more whimsical to marry the butterfly in flight. Keep the butterfly on the letter "i". Butterfly in #88 is facing the right direction, so dont change direction. Like the colors in #89, earthy colors. NO neon blue.... Can you do some different colored spheres behind the butterfly in #88, brilliant blue, classic red or try a color of green. You are on something with the logo. Need to make the rest flow.
Well i like the butterfly, but others on the team are indecisive about it. What other type of ICON can you dream up with a shoelace that doesnt have to look like a bow? Drop my idea about the background in #120 and 121. Sorry. I need a solid ICON in the logo.