We do really like your icons. We hope our request here is alright as we've never done this before. Until now we have not told designers what colors or word emphasis we were seeking. The icon was our main interest.
We are now asking the final contenders to adjust your text so that the primary focus is either on TICKET, perhaps with a small to next "to" it and Reading Rewards only as big as the first line copy, or to emphasize Ticket and Reading equally. Rewards is the least important word, and many designs need to reverse the importance of our text.
Also, our parent organization--the National Association of Basketball Coaches (nabc.com)--uses red and blue colors. We would like to use those colors in our logo.
Can you submit a version of your #32 that exactly reverses the text emphasis and uses our colors, and of 33 with Rewards below the other words, as we do like the equal emphasis here on Ticket and Reading.
Our intent once the contest ends later today is to take the three finalists and do a final round of very specific changes/touch-up before selecting a winner. We anticipate that your design will be in this group and will follow up with more direction tomorrow.
I'm not sure how to organize this, but I wanted to throw out a lot of different wishes and feedback to try to tweak your design #32 into a final form that we can weigh against the other two contenders. Please ask questions where we are not clear, but keep in mind that in many case we have an idea of what we want but are still open to your interpretations and design guidance.
Wording: Should be two lines with break as Ticket To / Reading Rewards (like your #57 or *to* minimized similar to design #79) Font: Prefer a simple, clean, modern font (closer to Calibri or Arial than Times New Roman)---your current font is probably ok Capitalization: Open to all caps, some caps or first letter caps Text Color: Open to one or combo of icon colors Design Elements: We would really like to see the icon with one or two additional colors (red, orange, yellow, etc.) worked into the design (we think both this entry and the red/blue entry #57 you submitted could use a little more pop)
Thanx for the feedback, I have tried to capture your thoughts to reform my logo idea 1. I have used the CALIBIRI which is more clear and easy visibility. 2. I have changed the icon colors to three colors RED, YELLOW, BLUE, RED BLUE GREEN & YELLOW, BLUE, GREEN 3. Arranged the text by giving more emphasis to TICKET, and in one entry i tried to give TICKET the most prominent position with TO REWARDING REWARDS under it.
I have also tried to give you a different look of the icon in sa,e color and with some shading effect too.
Looking forward to hear from you. Also tell me whether you want the ICon on the left of the text or left of the text. I have included both versions.