The Steward's JourneyLogo Design Contest

Logo Design Contest
Contests / The Steward's Journey

The Steward's Journey has selected their winning logo design.

For $375 they received 250 designs from 12 different designers from around the world.

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3rd
#163

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New
#202

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#200

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#172

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New
#94

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#118

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#201

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New
#171

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Prefers others.
#173

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#170

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#164

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#151

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#149

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#121

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#120

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#119

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#117

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#116

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#115

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#110

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#109

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#108

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#93

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#92

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#91

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#90

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#89

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#87

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#52

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#51

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#50

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#49

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#34

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#33

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#32

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#20

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#19

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#18

Discussion

 
Logo Designer
#18
Hi,
Please let me know if you'd like revisions. I'd be happy to provide them. Looking forward to your feedback. Thanks!
Pam
9 years ago
 
Client
Thanks Pam. It's a good look. We're definitely wanting to stay away from gradient colors and shading, as we want to have easy embroidery and B&W.
9 years ago
 
Logo Designer
Thanks for the feedback! I'll get rid of the gradients and revise my design for easier embroidery. Thanks! Pam
9 years ago
 
Logo Designer
#19 & #20 - got rid of the gradients; modified the mountains a bit

#20 - added a trail
9 years ago
 
Client
Hi Pam - we're really liking your design, but we're looking for some modifications in color and compass style. We're not wild about the butterscotch color, and the notches could be more congruous. You got bumped to #1 today - congrats!
9 years ago
 
Logo Designer
Hi,
Thanks so much for the ranking! And the feedback!
I'll revise the color, and the compass and resubmit for your review. Thanks again!
Pam
9 years ago
 
Logo Designer
Could you clarify what you mean by congruous? Do you mean they they don't seem to fit in the design, they should be more numerous, therefore making them closer together? Are they shaped wrong? etc. Please advise.
I want to make sure I make the correct changes for you.
Thanks!
Pam
9 years ago
 
Client
The notches are great because they help to identify the icon as a compass, but they do not look anything like traditional compass marks. I recommend looking at images of older field compasses & see if you can find a shape that looks more like a compass. In other words, the notches are currently a distraction, we would love to see them modified so they look more natural.
9 years ago
 
Logo Designer
Thanks so much! That's exactly what I needed to know! I will definitely revise them accordingly. :) Pam
9 years ago
 
Logo Designer
#33, #34, #35
Hi,
I changed the notches in these three options. Are any of them getting close to what you had in mind? Do you want the color changed, etc. I'll provide whatever options you'd like to see. Thanks!
Pam
9 years ago
 
Client
Nice variations. I'll talk with the team & see how they feel about them. I'm sure we'll have some more thoughts during the final stage of the tourney. I really appreciate your prompt feedback. Nicely done :)
9 years ago
 
Logo Designer
Thank you for the nice comments!
9 years ago
 
Client
Hi Pam, looking good! Please don't shade or border fonts. We would love to see more variations. We like the new mountain, but we like the way you previously put "the" inside the mountains. We'd like to see a variation with the compass turned at an angle. Let me know if you have any questions. Thanks.
9 years ago
 
Logo Designer
Thanks for the feedback. I'll make those changes and resubmit. Pam :)
9 years ago
 
Logo Designer
Revised entries:
#89 - Moved the word 'The" inside the mountains, and eliminated the drop shadow on the words "Steward's Journey"
#90 - Angled the compass slightly
#91 - Angled the compass a little more
#92 - Enlarged the compass/mountain graphic a bit
#93 - Enlarged the graphic a bit more, and stacked the text

Let me know what other options you'd like to see. Thanks!
Pam
9 years ago
 
Logo Designer
#94 - changed the font of #93 to a serif font
9 years ago
 
Client
We're definitely liking the serif fonts more. It would be fun to see even more drastically seriffed fonts, like what you might see in old English. Our founder studied in Scotland, and has a deep affection for the writings of C.S. Lewis, Tolkien, etc. Thanks :)
9 years ago
 
Logo Designer
Thanks! I'll submit more serif font options. Pam :)
9 years ago
 
Logo Designer
#108 & #109
More drastically seriffed fonts.
I'm currently manually smoothing out the font in #109 in case you think the distressed edges won't translate well to embroidery. Stay tuned. More to come! Pam
9 years ago
 
Logo Designer
#110 - smoothed the edges of the font in #109, and also reduced the size of the text a bit
9 years ago
 
Client
Hi Pam - thanks so much! Can we try variations on the green? Not forest, neon or mint, but maybe some blue-green, sea green or similar. Also, the trees are too much. Please clean it up. Is the font bolded? Maybe try unbolding it. Thanks for trying the ancient fonts... they didn't really do what we'd hoped.
9 years ago
 
Logo Designer
Ok - I'll get rid of the trees and try a different green. Thanks for the feedback! Pam
9 years ago
 
Logo Designer
#115, #116, #117, #118, #119, #120, #121
Hi,
I removed the trees form all of these and changed the green to a more bluish green, sea green.
#115 is the same font as #94, except it's unbolded.
The rest of these submissions are different serif font options, in case #115 isn't exactly what you were looking for.
Let me know if I need to change the green, or revise anything else. I would be happy to oblige. :)
Pam
9 years ago
 
Logo Designer
#149 - made the compass ticks the sea green
#151 - made the compass ring the sea green
9 years ago
 
Client
Hi Pam - we're close to making a decision. We would like to see more simplistic versions of the logo, preferably before the contest ends (if possible). More of just line drawings, pulling the themes of #163 together into something simple and basic. Thank you.
9 years ago
 
Client
Hi Pam - we want to give you a shot at showing us some variations of your design. We've definitely narrowed it down to the compass w/mountain icon, but we're hoping for something simpler, maybe more organic/hand drawn. Let me know when you've come up with something for us to see. Thank you :)
9 years ago
 
Logo Designer
#200 - Organic, hand drawn, simplified. I'm not sure if this is what you meant, or if this is as simple as you wanted it. I don't think I can simplify it any further, and still be able to tell it's a mountain and a compass.
Let me know your thoughts.
Pam
9 years ago
 
Client
I'll bring it back to the team & we'll let you know. If you have any other thoughts or variations, please continue to submit. Thank you Pam :)
9 years ago
 
Logo Designer
#201 - dropped the semicircle of the compass to simplify even more.

I have to step out for an appointment right now. I'll try to come up with other options this evening. Thanks! Pam
9 years ago
 
Logo Designer
#202 - another option: the mountain behind the compass, instead of inside the compass
9 years ago
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