The Foundation for Living BeautyLogo Design Contest

#7 - we are really feeling these colors. a much more energized take on pink(s). we serve women across cancers, not just breast cancer, so we need to be careful to not get stuck in the light pink generally associated with breast cancer. additionally, the ribbons tend to point folks in the direction of either breast cancer or ovarian cancer so we need to be cautious there as well.

hi all!
we are super excited about the entries so far. and so fast, my goodness. thank you for your efforts.

#4 - this is a really interesting way to capture the community of women combined with a sense of life and celebration. however, the colors didn't land powerfully on us. is there a way to bring a slightly more feminine feel?

#7 - really love your use of the ribbons as women in a very thriving pose. first reaction is concern that it makes women think we are breast cancer focused.

Hey there,

Here are the two option you talked about #34 #35

thank you for the updates, Mint.

the tree women are awesome, but after getting some feedback it seems #34 takes people a little away from "getting" who we are or what we do or who we serve.

i was wondering if a mash-up of some sort was possible between #34 & 35? i just think the upside down ribbon women are brilliant.

our challenge will be to find just the right color combo if we do incorporate the ribbon image. we just learned that lavender represents all cancers (as does our org). however, we were trying to move away from pastels. i like that you have two ribbons in two different colors. that might be help us communicate that we're not cancer specific without using lavender? not sure, but thought i would ask your feedback.

I have just made you an option with #34 and #35 into one. Also played around with the colors to find interesting and appropriate for the company color combinations.

#101 #102 #103 #104

thx

wow, that was fast. ...and awesome.

i like the purple on 101. could you match it with a richer green (closer to the green in #3)? or maybe even a grey?

also, i think the font you have fits the graphic really well, but since this is a rebrand for us, i'd like to see it in the font for #38...that's closer to our current font.

thank you!

Ohhh, I guess. I just happened to be around. Anyhow, here are the last changes.

#105 #106 #107 #108

mint

thank you, Mint. these are great. going to wait to hear more feedback from the team. have a great evening.

hi Mint,

getting good feedback on #108, but could we see the leaves a little more "organic" as in #34.

#108 - apologies. i didn't a lot more leaves, just a little less uniform. in image #34 the leaves are not so round.

#149 & #154 have slight changes in the uniformity of the leaves

Thx

We really like the variation on leaves in #149.
Can we see it with the font you are currently using but moving the “FOR" to the line above? Also, I would like to see a second version of mark #149 with the font and sizing used in mark #87 as well. Or one close to it if you can't find that exact one.

There are the two options you have requested.

#155 #156

regards

thank you, Mint!

#155 - could we see this with the same font, but altering the font size/spacing to match #156?

I will send you both options with current spacing and with spacing of #156 once the contest is completed.

Thanks

Scratch that last one. Here is what you had in mind : #165