Let me know if you would like to see any additional revisions to this design (or any others). Otherwise, I had a blast working on this, and I wish you the best of luck with the rest of the process :)
Another thing you could do is take the existing design elements from the current The Jacobson brand but give The Central Bar its entirely own color scheme... just a thought!
Here is a new idea I came up with where no matter which way you rotate it, the logo is right side up and legible! :) This is especially awesome for when a bartender or server flips someone a coaster... among other things of course.
Here is my idea for the branding for the new Central Bar brand! I think something very clean, bold and easy to read is the way to go here—you don't want to get too cliparty or complicated with imagery. You also want to make sure people tie things back to the Jacobson brand to a point as well.
This logo will look awesome on everything from large signage on down to small emblems on menus (so many cool options you could do).
Also, as you can see from my initial variations, it is very easy to do color adjustments on the fly so that it will look great on literally any background or texture.
I look forward to any thoughts you might have, and will gladly provide swift revisions as needed.
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Here is my idea for the branding for the new Central Bar brand! I think something very clean, bold and easy to read is the way to go here—you don't want to get too cliparty or complicated with imagery. You also want to make sure people tie things back to the Jacobson brand to a point as well.
This logo will look awesome on everything from large signage on down to small emblems on menus (so many cool options you could do).
Also, as you can see from my initial variations, it is very easy to do color adjustments on the fly so that it will look great on literally any background or texture.
I look forward to any thoughts you might have, and will gladly provide swift revisions as needed.
Thanks!
Jake