Hi thanks for ur entry, this is feminine but does not really represent the idea of a society. This could also be more contemporary. It does not have to be 100% feminine and can take a unique approach to the category. Take a look at the brief attached to this contest and some of the logos. This will be for a chain of stores that will revolutionize the category. Hope we can get another one or several from u. You can have a look at the dieline.org for some great design. Thanks again