have some suggestions about expressing the text next to the monogram let me know what you think. this was mostly for #149 and #150 but all can be changed to your expectations.
- the focus point is the monogram/symbol - the identity of the brand - people will remember this not the text - so the text should be more uniform, clean, minimal and less rangy, decorated, obstructive in a way for the icon to be able to make a substantial impact in a glance - the lowercase makes the whole brand more up to date and approachable
let me know how do you feel about this so that i can explore more variations thanks tomas