logo is bold. readable. simple. and in metal
when logo is designing I think how it will look on www, letterhead, businesscards or other print elements. this concept is for www. but in the prints materials if u use hot print silver foil and everyone reads claim "metal product" ... knows that u dont work with vegetables.
I modify this concept: more "metal" in up-left corner. gradient is a simulation of metal shining. #17