Tanzania Association of Tour OperatorsLogo Design Contest

And try text underneath as well as to the side

The Big T is too squat and thing. Can we get it taller and thinner please?

Can we see this with a large "TATO" and smaller supporting text?

Ok, can you do a version with TATO though large instead of Tanzania?

It's impossible to make it simple using giraffe pattern. I would stick with the zebra.

Maybe create a larger T fatter T so to fit more of the pattern inside it? Take a look at photos of the maasai giraffe.

Let's try a version of this with "TATO" very large and the rest of the text more supporting.

Working on it. Thanks for the feedback.

So the giraffe pattern used here is that of a reticulated giraffe which is native to Kenya. In Tanzania we have Maasai Giraffe, which have a different spot pattern.

Generally we like this logo but it looks a bit dainty. What can we do to make it stronger and more serious/authoritative?

Text is hard to make out at a distance. How can we make more legible? (even if we have to lose the circle)

I like this but our board is looking for some more simple designs aligned with the brief we had shared. Are there any simple designs you can come up with that reflect more closely the brief we had put forward? More about creating a single strong symbol to stand for the association. Sophisticated and conveying authority.

Let's try the text in black and just the central T in orange. Can we also try some variations where the text is not in a circle?

Updated

We’d like to see a few more options that are very simple, and also make use of some girafe imagery specifically - either a giraffe pattern or shape/head/neck of a giraffe.