SwimtopiaLogo Design Contest

Logo Design Contest
Contests / Swimtopia

Swimtopia has selected their winning logo design.

For $300 they received 344 designs from 39 different designers from around the world.

Withdrawn

New
#310

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New
#235

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Prefers others.
#326

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#325

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#324

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#323

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#322

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#321

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#320

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#309

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#308

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#307

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#306

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#305

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#304

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#303

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#302

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#301

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#257

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#256

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#254

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#253

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#250

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#249

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#232

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#230

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#229

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#228

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#227

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#198

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#195

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#194

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#193

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#188

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#187

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#186

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#185

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#177

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#176

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#175

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#174

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#173

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#149

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#148

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#147

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#146

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#145

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#143

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#142

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#141

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#140

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#139

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#135

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#134

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#132

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#120

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#119

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#118

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#117

Discussion

 
Client
Thanks for the submission!

re #118, #119 #129
LIKE: the way the sunburst on the 'o' emphasizes and 'crowns' the topia part of the log. The 'crown' concept is very strong, please explore this more. The reflection is okay, would prefer it were more subtle. Should be an optional logo element if anything.

DISLIKE: font selection -- too complex. prefer something more simple. We prefer the capitalization 'SwimTopia' but realize a capital T may prevent the sunburst 'o' from working. So DO NOT consider the SwimTopia capitalization a requirement. All caps can work with the right concept.

re #117
LIKE: the sunburst crowning the 'o' concept.
DISLIKE: the font selection. Don't like serif or italics. Needs more emphasis on the 'topia' part.
14 years ago
 
Logo Designer
I am glad that You have liked my designs.

I have made some revisions based on your feedback.

Regarding the capitalization of the first letter of the 2 words not only prevent to position the crown at the best place and also the fonts space also prevent the reflection.

I will also try to submit more variations in next few days.

[This comment reference entry : #132, #134, #135]

Thanks,
Soumya

14 years ago
 
Client
Thanks for the revision.
I'd like to see example WITHOUT the reflection. It's distracting at this point.

I like the designs where the 'O' looks more like a Sun and less like a crown.
I like #120 and #134 more than #132 and #135

If I were going to change the 'flare' I would make it smaller. Perhaps try design with sun flares on the top and bottom of the 'o' shape. I like it to be simple and clean, not overstated.

I also don't like the font selection yet. Prefer more rounded shapes and san-serif font.
I like the font selections in #60 #90 and #100 for example.
14 years ago
 
Logo Designer
here are some more revisions.

thanks,
Soumya
14 years ago
 
Client
Thanks.
Of this last batch, I'd say #148 is my favorite.

I'm still not happy with the type treatment.

Please try all caps with some different font choices. I thought the previous all-caps versions looked better.

The size of the "flare" should be smaller than #120 and larger than #148
14 years ago
 
Logo Designer
here are some new revisions.

fonts and flare size changed.

[this comment reference entries : #173 to #177]
14 years ago
 
Client
thanks for the recent updates. of these we like #173 the best.

Still feel like the font selection could be improved. The font in #173 is a bit too "plump"
14 years ago
 
Logo Designer
--
14 years ago
 
Client
Still like #193 the best of these, but it is still missing a 'hook' to pull me in.
I still feel the sun/crown concept has potential as the 'crown' fits nicely into the idea of competition/'winning'

I'm not sure what else to suggest though.
14 years ago
 
Logo Designer
Is it the font still distracting?

Thanks,
Soumya
14 years ago
 
Logo Designer
some more variations on the sun/crown concept.

[this comment reference entries:#249, #250, #254 and #257]

Thanks,
Soumya
14 years ago
 
Logo Designer
another set of revisions [from #301 to #310]

variations with .com. [from #320 to #326]

thanks,
Soumya
14 years ago
 
Client
re: #326 definitely don't like the purple background color
14 years ago
 
Logo Designer
would you like to see any other color variations?

thanks,
Soumya
14 years ago
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