Logo is showing LCD TV from top view - top white rectangle. Company name is a combination of modern, lowercase only letters to communicate low price, yet there is also capital letter (high quality), making the name optically more appealing and attractive. Bottom dots are here to show two meanings: 1/ It's a set of furniture (coach, chairs) - together with top element visually forming indoor/outdoor TV-seating composition 2/ It's a dotted form line - like in those forms, where you write your requests/comments. So this element reads as "Motel specific functionality" feature.