Thank you for joining the contest; glad I messaged you! It's nice to see someone going a different direction than just film strips in all this! Love that particular yellow and text you picked too.
Our only comment for you as of now is that we don't want the image portion of our logo to be just our initials. Not your fault.. I realized we hadn't really specified that thus far. I've since corrected the oversight in a general comment.
Anyways, we'd be curious to see what you could do trying to incorporate the shutter aperture symbol, or some other film imagery, into the design of #66. Off the top of my head, 1 design we talked about was to drop an interesting looking aperture symbol, in grey, in the middle of the "SF" (in front/behind/engraved/big/small/etc...) Not really sure what would look best, sorry... that's why you're the designer! =]
Other than that, we can't really tell if the texture on the "SF" in #66 is stucco or some other kind of grungy ripped texture. Not sure if it's a matter of the size we can view it at or not, but yea... Please try to make it more obviously stucco if you can. We've included an image on the brief, but I'll put a link here too. http://en.wikipedia.org/wiki/File:Stucco_wall.jpg
Thank you for so much! Can't wait to see what you do!! --Stucco Films