OK... Why elephants? They strike a happy chord in most people. They are known for their fantastic memory, their undying work ethic and, more importantly, their social behavior. It's a creative solution for your creative field. It is a logo that is designed to make people think about what it is you do... and hopefully make their brain pop just a little!
I've put out a few different typographic solutions as I am unsure what tone you're after.
Looking forward to your feedback.
Oh... and the elephants also symbolise the tribal and instinctive social behavior of humans that you utilise in your marketing solutions.
Cheers,
iRobin.