binoculars on the side to indicate that searching is over. a person standing at ease on the hour glass emphasizing that he has all the time that he needs
Hi, I see potential in you as a designer but I think these logos are rather emotion less compare to my favorite ranks. The whole thing reminds me of race car drivers or space walk or something. The man looks like a race car driver posing by his trophy. He looks relaxed, confident and in control or time. The binoculars go with his costume of being high tech. None of these things communicate what we want to our audience.
Our audience is not some high tech space walker or race car driver. They are not equipped with high tech gadgets either. And, more importantly they are not relaxed and in control or confident professionals. They are a bunch of average people who keep searching the internet for daily solutions to daily problems and they get frustrated when they cant find it and when they finally find something they are looking for they get happy. They care a lot about skipping the dreadful search and save some time. You see your logo has hardly anything in common with our audience.
I am confident you can do this so good luck....I look forward to see a new design from you Thanks Joey