Dear Ninng
My marketing consultant wrote this about 98,: He said, "I like 98 as well - the only downside is that it looks like a TV show, maybe because we've been so conditioned by the FOOD network and their round logo."
He said, " I have one suggestion for 98 - and this may or may not work but I'd love to see a variation or two of this. The fork symbolizes food. What can be added to the other words to also symbolize SMART and/or HEALTHY?".
He added, "We don't want the logo to get too busy visually or to be too childish/literal but the fork again emphasizes the least important concept here which is food. Smart and healthy are the payoff concepts for me."
Can you work with his comments to try a revised version?
Thank you so much!
Milly