Very cool here. Can you play with some colors on the text. See how it stands alone on a white background with a different color or two. Like how you have looked at this in a simple fashion.
Thanks for your feedback! I'm glad you like the design. I've uploaded a few versions on a white background for you to review. I think the hand-styled lettering lends a lot of character to the logo
Really like where 78 is heading. You made the top 5 and final part of the competition. Edges may be a bit too harsh and therefore not feminine enough. Play with it and let's see where we can get to. It is all very close right now. I really like your work.
Thanks for the compliment, Jeffrey! I'm honored to be in the Top 5. I think cleaning up the sharp edges definitely improved the design and made it more feminine and approachable.