After taking a step back, I can see the P. Man this looks so good. great job. I do like the bolder version (164) better though. The font seems more powerful.
I also added some more color variations with a little touch to the i letter. I also suggest you to use blue tagline. I believe it is too much red on eyes.
The icon represents an abstract P-letter, which is also looks a bit like a magnifying glass and location pin. So this is 3 in 1. Moreover, the red arch/circle above could be 'read' as a sky or as a checkmark circle where the diagonal inside imitate a checkmark. The circle is also means of smth "total and complete". A devide is placed there just to make it a bit asymmetrical and more visual appealing. The identity is great. Let people a bit think about it. That leads to memorable effect. The only my concern is font. I believe that my initial one is better and not overused for your industry.
So I'm definitely hung on this design but can you explain it? I see the house...what or how did you come up with the red circle portion on top? And why is their a divide where the house is? Sorry, it just helps me to understand better.
#159, #160, #161 submitted. I submitted #161 with a bit different color scheme and the initial typography (font style) because it's not overused for your industry.
Sorry to get back to you so late. I really like this design. You answered my question too. I was worried that the horizontal would look good on paper and website form but not on clothing: where a vertical format would stand out.
Dear CH, logo needs to be looking good in two vairants. That is why I provided you vertical and landscape alignment. Different corporate identity items require different orientation. Fore example, for website a horizontal version is preferred, for other real life applications a vertical option could be used (banners, business cards, etc).
Absolutely safe for embroidery and engraving. The icon constructed from basic shapes, no thin lines, solid colors. Unfortunately, we can't provide you with mockups so you can appreciate how easy it is.
I like it! Just weighing my options. I will let you know if there is something that may could be tweaked. But I think its clean and right up the alley of what I'm looking for.
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