PerkSpyLogo Design Contest

Logo Design Contest
Contests / PerkSpy

PerkSpy has selected their winning logo design.

For $315 they received 127 designs from 22 different designers from around the world.
2nd
#81
New
#109
New
#108
New
#107
New
#105
New
#104
New
#103

Discussion

 
Client
Thanks for your submission. Its quickly becoming a fan favorite. The detail in the hat is great.

feedback:

- we all agree that the initial impression for this is "pimp hat". which i don't think is necessarily a bad thing. I think it adds character. If we toned down the pimp feel and leaned a little closer to spy I think that would help.

- THe "$" for the spy is a little too litteral. I think we can make it a normal "s".

- The typeface is certainly playful. I think we if we minimize some of the serifs in the "R" and "e" we can add a smidge of seriousness
13 years ago
 
Logo Designer
Thanks for considering my design!

Straightening the brim of the hat seemed to be the trick to nudge it from pimp to spy.

I straightened out the K and made the E an uppercase - to reduce a bit of the playfulness with the font. I mostly chose this one b/c you expressed a desire to see something different. Would you like me to try another font all together?

Colors. How are they working for you?
13 years ago
 
Client
I actually really liked the curved brim of the hat. Potentially the best hat i've ever seen :) I think the red and the squares are what makes it look pimp-ish.

Maybe try to re-add the curved brim. And change the color of the hat. If you remove 2 of the 3 squares it might look a little more spy.

I like the font. i think it is casual...compared to the other entries. I would welcome some other options if you have a better idea.

For colors, I think the red is a bit strong, maybe try a few revs.

Thanks
13 years ago
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