We are not tied to any specific fonts or color. Also, we don't have a preference on traditional or modern, but I do like what you have so far. We are looking for something that has a sporty feeling to it. Our target audience is athletes and inparticular, tri-athletes. If you could incorporate graphics of the three separate events, that would be great. The wine name, SBR, stands for swim, bike, run. We will also need space for wine variety, wine location (Napa Valley, Sonoma Valley...) and the year. Thank you, Chris
Sure, a triangle idea would be considered. We are really open to new and exciting ideas and creativity. We really didn't want to be too specific in our initial information because we didn't want to stiffle people's creativity. Fun, edgy, exciting, sexy is what wine is all about.
Here are some other variations. I stayed with a vertical label to give you more visible area on the front of the bottle. The gold can be representative of a foil or can be a spot color gold rather than a gradient. The lines represent the various terrain. The anatomy can be adjusted and even another possibility is using basic shapes of triangles and circles.
The top square with the wine glass and the swirl of wine can be for something else.
The name of the wine and year are for you to see how the full label will look. You will need to add that to the complete design and the names and years can be interchanged as you need them.