Jaime:
The red stuff is a symbol but is not part of the I. If you look more specifically, you can see in the red stuff, the O and C of Optima Consulting. That is the key of the isotipo. You have a great identity with this symbol. And in the future you can also use ONLY the symbol to create more identity. Sorry about my grammar, im not the best with that. I hope you understand me. Bye Fernando.