Hi Heru - I like the simple quality of this design. The 'S' icon is interesting, but my eye seems to focus more on the negative space than the symbol 'S' for some reason. Possibly take a shot at refining it a bit more to have a tad more definition? The font on the words feel just a bit heavy for my taste too, if you want to explore any tweaks there. Great first effort!
Like the font improvement and arrangement in #22. Might like to see if you can modify the word 'SIGNS' to make the line weight just a tad heavier? I favored the colors overall in #1 as well, though I appreciate the use of CMYK in the design :) Just not sure it's the visual I'm after. The revised icon shape also doesn't quite click for me, but I really like the way you treated the 'OP' in the Open Plains Marketing logo in your profile. Could you take a run at something similar using the letters NC?
#25 is very cool. Definitely a more nautical look. I'd like to see it with the icon to the left of the text, and the words North Coast a bit smaller and the word 'SIGNS' a bit bigger so they are somewhat more balanced. Thanks!
Like both #26 and #27. Good progress. Try increasing the font size of 'SIGNS' a bit more to take out some of the kerning, so it the text is also about the same height as the icon on each. Please remove the shadow under the round one too. I really appreciate the incredibly quick work on these! Thanks.