Like the idea of the "O" becoming the sundial but get more of a sea shell vibe from the illustration. We like the lower case, but not necessarily the boldness of the font. We like the lines balancing yoga and sup. We feel more and more drawn to the idea of having the letters created using symbols. i.e using feathers to create one letter, maybe paddles for another, a dream catcher, mountains, the sun... incorporating symbols that represent the elements in the lettering. I also want to emphasize more of a gypsy/bohemian feel.
I like the paddles but they could be more of an outline or watermark suggesting that they go through the words yoga and sup. #17 is probably my favorite. I think the lines and boldness could decrease. More whimsical, dreamy, subtle line. Maybe more detail on the sundial. Love the feather crossing the "a" it could be a bit more of an illustration looking symbol rather than so heavy. Love your work.