#5 - The overall design of this logo is too "modern" in its look; landlocked salmon fishing in NH has a long, rich history in the State so the design should be more "traditional" in its nature. New Hampshire Fish and Game Department should not be the primary focus of the text; the logo is going to be used to promote the landlocked salmon anglers' pledge and therefore should be the primary text represented in the design. The image and the color of the fish is too generic and needs to resemble a landlocked salmon.