P.S. I've analyzed this case a bit further,...when pronouncing the three word title, there's also an issue. MOVEMENT + HEALTH flow nicely (strong words, with clear start and ending), but when you get to the word SCIENCE, there's a very uncomfortable jump from healTH>SCience. Point is, the brand title, even if longer, must have a clean flow when pronounced, since it is not just a visual thing - this is one of the main reasons most of the succesful brands are in a one word, short form (Apple, Nike, Tesla,...Movement? :). Clarity, simplicity and readabilty are the key.
Just a quick note here,...something related to brand reach and clarity, something that affects brand visibility/memorability:
If you have this already registered as "MOVEMENT HEALTH SCIENCE" Phisical Therapy, then it is hard to revert to something else, but if you haven't, recommendation from branding point of view, is to put the main focus on the word "MOVEMENT", and keep the rest of it as a tagline - this way you'll have a short main title, easily memorable for your clients, while all things associated with it (health, science, physical therapy), will still be present in the logo and descriptive of the work you do. This is the reason why, on almost all my entries, I put the focus on "MOVEMENT" segment, or at least kept the equal emphasys on all text segments, like on entry #162.
...if you want more attention grabing option, while maintaining it still pro-looking, this combo with darkest navy blue and maroon accent, would be worth considering.
...exploring color options a bit further, and this one turned out interesting - darkest navy blue as the main color, contrasted with accent lighter blue tone.
Thank you for constructive feedback once again,...this option with more dynamism in both figures turned out quite good,...bi-color version on entry #151 also has strong eye-catching effect, while still maintaining professional look.
Here are few potentialy interesting branding solutions,...I've kept it clean, without too many details/positions, in order to maintain readability, modern look and pro-vibe.
Let me know if I can be of further assistance. Thnx
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Ok, that's it from me for now.
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Just a quick note here,...something related to brand reach and clarity, something that affects brand visibility/memorability:
If you have this already registered as "MOVEMENT HEALTH SCIENCE" Phisical Therapy, then it is hard to revert to something else, but if you haven't, recommendation from branding point of view, is to put the main focus on the word "MOVEMENT", and keep the rest of it as a tagline - this way you'll have a short main title, easily memorable for your clients, while all things associated with it (health, science, physical therapy), will still be present in the logo and descriptive of the work you do. This is the reason why, on almost all my entries, I put the focus on "MOVEMENT" segment, or at least kept the equal emphasys on all text segments, like on entry #162.
Hope this little branding analysis helps. Cheers
BBB
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Thanks for the feedback,...glad you like it.
Let me see what I can do with this more aggresive/dynamic pose for the first athlete,...I'll upload as soon as I'm done. Talk soon
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Could I also see a version where the first athlete is doing something a little more athletic or aggressive?
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Here are few potentialy interesting branding solutions,...I've kept it clean, without too many details/positions, in order to maintain readability, modern look and pro-vibe.
Let me know if I can be of further assistance. Thnx
BBB