#1 is on the right track. I especially like the different colours for MatMyCar. I am finding the car mat a little difficult to ID as a car mat, although very creative.
I keep coming back to this logo and really like the font and multi-colour wordplay. Any chance you have another idea for the actual logo and maybe another colour option?
See the second comment. Even a slightly different shape for the logo. As to colours, maybe reverse the mat coulours, dark blue mat with light blue trim? Still would like a slightly different shape though... Thx.