Hi. One more request on this. What would it look like if you took out the wagon wheels and structure, and used one large wagon wheel as a circular backdrop to the rest of the logo?
Can you bring these wheels to the front? Kind of like these wheels and this color of wheels a little better than your design that we ranked more highly because its wheels were in the foreground.
More feedback that could result in another iteration: there are too many different colors. Three different shades of green aren't needed. Even with one green you have six colors which is a lot.
Big improvement. We've taken this one about as far as it needs to go. I wouldn't mind seeing this one with the wheels in the foreground (as they are in the version without the brown bar).
I put this one back on the list because my business partner likes it. He says: "I would like to see this one with a couple of variations. Stack the words so that it is not so long. Also try a wagon for the icon instead of tractor. But stylistically, this is the most modern and appropriate for a dot-com business."
Yes thanks that is exactly what I suggested. More experiments could possibly be done with the wheels so that they look more like wheels and not slices of orange but we are now getting into fine details. Eventually we need to work back in a tag line about it being "your online farmers market" (which we might now like better than "we bring the farm") but this doesn't have to be done now.
I like this one. Like the bold type. The brown semicircles at the bottom could be replaced by partial wagon wheels at a slightly larger scale, maybe using the wheels from your other logos.
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More feedback that could result in another iteration: there are too many different colors. Three different shades of green aren't needed. Even with one green you have six colors which is a lot.
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