I think the wave graphic is cool but maybe too nebulous for our audience. Think concrete versus abstract reasoners. And we're seeing a lot of waves in this tournament. Don't get me wrong, waves are good! But they are so common in the business that you'll need to do something REALLY uncommon in their use, if you know what I mean.
I know this is hard to keep pulling rabbits out of hats ... but I'm looking to you for your Golden Gate Bridge in SFNewYears.com, the word balloon in Social Simple, and the tomato in the house for Urban Garden Solutions.
And think standing out on signage at a trade show booth; readable (or at least intriguing) at ten feet, embroidered on a polo shirt; or instantly eye-catching and recognizable on a magnetic vehicle door sign or vinyl lettering on our boat ...
I really don't know how this "ranking" and "not interested" metaphor is supposed to work.
But, unfortunately, I think it may mislead someone (and that someone could be you or me) into believing a concept is still alive if it's really not. That and Diana and I are trying not to hurt anyone's feelings. So we're probably leaving too much in the "ranked" column.
Remember, this is all new to us so please forgive our blundering.
Here's what I'd like to do and how you should interpret the next round of sorting:
1. If it's ranked, it's still alive and I assume you are working and improving that design along the lines of what we've either publicly or privately commented. I also assume you are generating new concepts because, so far, NO ONE IS WINNING. We are not satisfied with even the leaders (high rankings) ... otherwise we would have ended the contest earlier versus extending it. Make sense?
2. Otherwise, it's in the "not interested" column. Earlier, crcdesigns explained to me how to re-order everything at the end of the contest so as many people as possible get credits, and the leading designs all get ranked in the appropriate order (see above post). Never fear, I will absolutely do that at the END of the contest.
3. But for now anyway, the ranked entries are too clogged and they also aren't putting enough fire into either of us. Me, to drill down and focus on designs that could win the contest, and you to abandon concepts that shouldn't really be ranked and not competitive ... when bringing forth a new concept would serve you better.
So please do not be insulted when some concepts go quickly into the not interested column. Let's both communicate and focus on the potential winners!
And by the way, thanks once again everyone for all of the hard work and patience you're demonstrating,