I know you're just doing your stretching exercises here. [smile]
Some specifics: I think the graphic is too small, complex, and overused (components) for our audience. Think concrete versus abstract reasoners. Simple is good. Single message is good.
And we're seeing a lot of waves, wheels, boats, and compasses in this tournament. Don't get me wrong, they are good (and relevant) things! But they are so common in the business that you'll need to do something INCREDIBLY uncommon in their use, if you know what I mean.
I know this is hard to keep pulling rabbits out of hats ... but I'm looking for the briefcase and road warrior in Interview Roadmap, the bar code and building in WarehouseLabel.net, and the hard hat and catalog of Contractor's Catalog.
And think standing out on signage at a trade show booth; readable (or at least intriguing) at ten feet, embroidered on a polo shirt; or instantly eye-catching and recognizable on a magnetic vehicle door sign or vinyl lettering on our boat ...
Again, waves alone would have to be incorporated in an INCREDIBLY uncommon way or as part of an incredibly compelling overall design. C'mon ... blind me with brilliance! I can take it. [smile]