hi! thank you! that's not all. The Lumia logo is more than a visual identity; it is a narrative of restoration. The letter 'M' represents the complex and undesirable changes the body undergoes during the aging process. Lumia intervenes to halt this progression, symbolized by the 'i' acting as a barrier and a turning point. This journey culminates in the letter 'A'—a simplified, refined version of the 'M' that embodies the 'natural skin quality' your clinic provides. It is a return to the essence: pure, natural, and effortless. Just like the analog-to-digital transition in the "Sony Vaio" logo.
I refined the identity into a calm, typographic logo that reflects medical precision and natural aesthetics. The muted champagne tone subtly references light and glow, without compromising clinical trust or timelessness.
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