My first impression is that it looks a little cheesy. I don't think the round button style is going to work, I'd rather see something horizontal like the logos I attached to the project. It's too simple and the horse and cowboy take up most of the design.
Our business is all web-based and uses lots of technology so on one hand I want something Web 2.0 looking, but on the other hand many of my customers are old school, modern day cowboy type and I want it to appeal to them with the organic colors.