Thanks for the submission of both your entries. Do not worry yourself at this time with submitting the same concepts with different colors, we always change the colors. Your concept is well designed and cute. We like the fun element but feel it is a bit childish and we want to appeal to an older market, so no balloons. We hope you can submit a concept that still symbolizes "lite weight" and is still fun.
Thanks for all your submission. the flower is called dandelion, and we like how you incorporated it into your concept in entry #32. this entry would go well with the slogan we are working on as "eat right, live lite" Entry #35 with the butterfly is also well put together, with this concept we feel the font has to be slightly more updated perhaps more modern. We like the purples but packages of the product that we are using is green and blue. could focus more on using blues? the bubbles in entry #36 are new and we appreciate all the new concepts but we are not thrilled about the bubbles idea.
we really like the quality for you work and your original work. you are one of the few that continues to push the envelope and come up with fresh ideas. we want to say thank you. as you can see we have extended our contest to find a logo that truly highlights "lite". the word is used in all sorts of marketing today to represent a lighter version of something. from food and beverages with low calories (like lite beer) to lite versions of software even services are using the word to symbolize a simple or lighter service. we really hope you will still compete in our contest and continue to submit fresh ideas. we are not really set with one concept yet so feel free to go out of the box. thank you
I'm so happy that You appreciate my efforts. Yes, I really feel the meaning of the word lite so don't have problems with various ideas ;). And I don't want to give up, I have at least one more good idea. We'll see how it will look, stay tuned please ;).