Hi, please find my initial designs attached. My concepts are as follows:
1 - the L made from claw scratch marks 2 - this design plays off the magic element - it's an optical illusion - the top section has what looks like two stylised L's back to back, the reflection of this below the text shows that the two L's form a stylised leopard face.
I've kept the designs stylish and sophisticated.
Please let me know if you'd like to see any changes.