Here are some variations. This design really does show characteristics of a great mark as i could practically use any color combo and it still looks great and established. Let me know if you want a specific set of colors and ill make another for you.
This is our favorite color variation. Would you please see what you can do with the company name to make it less "corporate" and more fashion-oriented/trendy? Also, if you would please keep the "L" color as is and make the "S" color flame orange (red/blue orange...no yellow). I left a public comment with more details about what we are looking for. Please check that out and let me know if you have any questions. Thanks!
here is the first variation with a more casual font which says fashion a lot more. I have slightly varied the orange in the next two as I wasn't sure exactly which shade you were after. If you are able to send me a link to it I can try be more accurate unless I am spot on now.
another variation. You can direct me to the correct color by using http://www.colorpicker.com/ and copying the code in the box here for me (it looks like #F1222 for example)
#F52B09 close to my idea of "flame orange". The original blue (#90) used with with grading was great. New blue not hitting the mark. It looks too "flat", unlike the original logo we used as reference. Verdict is still out on font...not quite making an impact and I have no suggestions to help you (apologies!)
no worries. I will resubmit with more accurate coloring in a sec. Also please bear in mind that if you have my design in first place when the contest ends I can still resubmit variations until we get it right. New variation coming in a few minutes.
Ok i think the colors are spot on and look great. The original blue is back and your exact red/orange was used. I have done some research into apparel type fonts and i will submit two more variations for you. If you have seen a font you like it would help to see it as I can straight away tell what type it is and provide variations accordingly. That is unless these are on the mark. Looking forward to your feedback.
I have put together a number of variations using your first pick as inspiration. I have essentially picked out my favorite fonts in various families that i know are rare and therefore recognizable. you should have no worries picking one from these i think.
After holding the top spot for so long I cant say i wasnt dissapointed to drop in the rankings but I would love to hear some more feedback as to why so that I can try better my entries. Here is my latest incorporating font styles you seem to prefer.
Thank you for your work with us during our very long competition. Your logo was my partner's favorite one but, when we saw the "flat" versions, the logo lost much of its impact. You are obviously very talented and we appreciate you choosing our contest.