What I like and dont like: Like: The overall look but need to add tag line Change: Change to Joi Blue tones, making the font a little larger , samae height as the swirl image, with oi on same base line as the J Remove the black background
Here are some notes from my business collegue..can you see if you can implement some of these..? thanks angie
The swirl represents looking inward which is in part, what your business will be about. The green graphic looks like a person who is dancing or has joy. The dot over the “I” helps balance the graphic because of the color. The text is modern, clean and clear. Curves give subliminal comfort. What could be improved:
The Restore, revive and renew are a little small and hard to read. I would like to see more connection between the J and the swirl logo. Points can be subliminally uncomfortable reminding us of knives or thorns. What I would suggest:
Change the J to be longer and juxtaposed to the curve of the logo Round two green tips of the thickest of the girl so they are softened slightly like the bottom of the J. The other points are so fine they do not bother me. Experiment with a few ways to enlarge the restore, revive, renew, for example: a. Lower them so they can be slightly enlarged
b. Make them black instead of grey
c. Try restore on top and revive and renew under restore. (don’t love this idea but once you have an illustrator version is easy to play with a few options)
4. Try the swirl logo a fraction smaller so it nests and balances better with the J and the word becomes more important than the swirl.
like this one but with tag line larger and in blue and one in green to compare...like the dot in green and the size of image to text in this one...#69 thanks