#1 - use colors other than blue and green, such as maroon, gray, dark blue etc.; The "A" needs to look more like an "A" (too abstract as is); we don't think "Appraisers" should be a different color from "Institute of Business" - try making "Institute of Business Appraisers" in a color different from the "IBA" large letters; Also, after making the "A" simpler, we need to add some additional design element to the logo