Inside Out PerspectiveLogo Design Contest

Audraoc,

I really like the graphics you have come up with. Both 17, 18 are take-offs on the existing design, but they relly speak to me.

Is there a way you can incorporate a 'human element' or portrayal of people?

Karey

Hi, Karey.
Thank you for your comments. My idea was, indeed, to evolve further the existing logo, so it wouldn't look as a totally different product. I will play around with including "human element" into the concept.
Sincerely,
Audra

Audra, #90 has caught my imagination. People, sails, moving upward.

Karey

Audra,

98 is certainly creative.

For another idea, take 90 it is very good. What comes to mind when I mention corporate or ambitious people.

Karey

Hi, Karey,

Thank you for all the comments and interest. In my latest entry, I tried to make a play from the letters : "L" being a "leader" and "i" representing people following the lead. I'm very pleased (if I may say so myself :)) with #90. Could you share what you DON'T like about it? Maybe the input like this would help me further improve the concept.

Sincerely,
Audra

Hello again and so soon Audra,

Yes, 90 is great, and all of yours have impressed me.

I REALLY like how you have people not in a circle, and there is the feeling of movement. It is the feeling of pulling together, that maybe could be reinforced even more so! The bottom left corner could be the struggle, and top right making it happen.

Plus push the upper right hand corner of the image to the very edge of the logo (or preferably breaking out/breaking free - even if the balance of the image is made smaller).

With all that said... Then consider another with a business or money making impression. It may only mean colour use or something else.

Karey

Hi, Karey,
I went back to the drawing board and to your original logo concept an uploaded the new concept which I think combines the struggle and breaking free of it ideas. Hope you like it.

Audra

Audra,

I like 90 the best for saturation.

170 has me seeing a bull, elephant. Letting it all soak in.

Karey

Hi Audra, I see 184 and like the colour saturation. Please adjust 184 taking into consideration two things:

1. To fully use the logo the company will incorporate the words 'Connections Leadership'. Slogan: new ideas, new results, new impact ~ or ~ growing leadership & business

2. Reference this document from Apple Computer: https://developer.apple.com/library/ios/#documentation/UserExperience/Conceptual/MobileHIG/IconsImages/IconsImages.html#//apple_ref/doc/uid/TP40006556-CH14-SW2

Talk again soon,
Karey