Greetings, my concept wants to capture the "essence" of hope where i believe faith resides. Hope gives us the opportunity to learn, when we do we begin to love who we are, and when we can truly be ourselves, we live and lead our own life as well as helping others lead as well.
Hope i also believe is a "circle of trust" thus the "o" represents a transition based on the tagline, and building a "circle of trust" A simple clean design, where you create a "wordmark" for the word itself, and using a transition of based on the tagline... I welcome your feedback if you would like to extend the idea.