Help Desk CavalryLogo Design Contest

Logo Design Contest
Contests / Help Desk Cavalry

Help Desk Cavalry has selected their winning logo design.

For $275 they received 180 designs from 8 different designers from around the world.

Withdrawn

2nd
#154

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8th
#155

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9th
#136

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10th
#152

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New
#162

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#161

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#160

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#137

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#149

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#150

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#148

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#151

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#134

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#144

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#145

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#147

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#146

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#132

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#133

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#143

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#127

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#142

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#128

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#126

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#55

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#115

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#93

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#48

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#49

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#92

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#75

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#73

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#51

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#42

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#41

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#27

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#25

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#173

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#172

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#171

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#170

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#169

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#168

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#167

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#166

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#165

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#164

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#163

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#159

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#158

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#157

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#156

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#153

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#135

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#131

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#130

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#129

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#121

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#120

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#116
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Discussion

 
Logo Designer
New entries!
Feedback is welcome.

Thank you,
Diana.
11 years ago
 
Client
I really like your style. I appreciate the more modern/sharp/clean look. Focus shouldn't be on the H for Help, if anything, HDC or HDCav. But, the focus can stay on the Design with the Shield and/or the Bugle. Also, Cavalry should be the same size text as Help Desk is, not smaller. Thanks, Steve
11 years ago
 
Logo Designer
Great! Thank you Steve.
I will work on these changes.
11 years ago
 
Client
We're curious to know what the center graphic represents on Entry #10? The bugles are easily recognizable, but we can't figure the geometric shape. Our logo needs to have explainable elements throughout (we use them as conversation points), so it's important we can talk about it.
11 years ago
 
Client
Entries #25 and #27 are similar and having the graphic adjustable around the text to suit our marketing needs is important to us. What we're wondering now is if we can see some color options. Almost all of our responses are blue, silver, black, and white. While these all relay technology and dependability, we'd like to see what color can do for the logo since it's the foundation of our branding. We have one submission that used an off-red with a muted blue. It stood out and jumped off the page. Maybe you can throw us some examples that do the same thing? We're open to anything in terms of color...
11 years ago
 
Logo Designer
Of course!

The Entry #10 is a shield but in an abstract and interesting way, this was to not use the common shield shape, something a little more modern. That's why i used #10 as the modern / abstract shield, and the #25 as the conventional shield.

And at the same time you can see at first sight as "two strong arms" in an abstract way representing to the:

- Small businesses &
- Medium businesses

It is a symbol representing protection and strength but not in a "literal way" but instead in an abstract and subtle way.

You know, it is important to have a logo that can be super easy to remember and with something "eye-catchy", i really love the style of #10 because it's really unique. And because you are with the idea of the "cavalry" theme, well.. i wanted to make 2 different styles (as i said) the modern / abstract logo and the conventional shield.

And about the colors i will show you some variations.

Please feel free to ask for changes or let me know if you have other doubts.

11 years ago
 
Client
Still loving your style as well as your explanation of the shield on #10. Can you create an altered version of it where you stretch the bottom portion and shorten the top so that it looks more like a conventional shield shape, but keeps your modern design?
11 years ago
 
Logo Designer
Great! Thank you.
I will work on these changes.
11 years ago
 
Client
Hi Diana, Can you flip #41 and adjust it to keep the bottom solid with the thinner top like #39? (Or fill in #39 so that the center is square) Thank you!
11 years ago
 
Client
Also, can we see an option(s) with the work "Cavalry" punched up? That is the word that sets us out in the marketplace more than "Help Desk". Thanks!
11 years ago
 
Logo Designer
Sure! Working on it..
11 years ago
 
Client
Hi Diana, Can you flatten the top of #48 and #49? I'd like to see how that looks.
11 years ago
 
Client
After you flatten, could we get a negative shot of both? We simply need a black background with an all-white logo for a few promo items. Thanks!
11 years ago
 
Client
#55 can we see in negative, too? Just white on black?
11 years ago
 
Logo Designer
Of course!
Let me work on that :)
11 years ago
 
Client
One more thing. We're really starting to like #94, but we're not partial to all the negative space between the top of the shield and the body. Can you decrease it? Lower the top to be a bit closer to the body, etc...?
11 years ago
 
Logo Designer
Sure! Will work on #19
:)
11 years ago
 
Logo Designer
sorry * #94
11 years ago
 
Client
#55 can you change to font to be like a sports team (Standard Text for Help Desk with Calvary arched). Thanks!
11 years ago
 
Logo Designer
Done! #120 #121
11 years ago
 
Client
So, we've had a few developments...though yours is still at the top of the list, we've had a submission that takes the project in a directions we like. Its #117. Not sure if you can see it, but if not, its a graphic on top of text (similar format to yours) and the imagery is around a laptop with a user reaching out to it. The user is symbolized with a simple swoop for a body and arms outstretched with a circle for a head. We like the incorporation of technology. Can you play with this in your style and see what comes of it before our deadline tomorrow? We realize this is last minute, but its a game changer and we want you included since your style is the most preferred. Really appreciate you working more on the project. Thanks
11 years ago
 
Logo Designer
Sure, i can incorporate some technology to the design.

About the deadline dont worry, in judging time we can still submit new entries, but just remember that only 1st ranked designer is able to submit, so when you wanna work with me you can swich me to 1st place so i can be able to upload, and then you can change me to a different place as you prefer.
I will work with the new design tomorrow and when you have the time you can swich me and i will be able to upload the files.

Thank you :)
11 years ago
 
Client
Thank you for explaining the rules to us. Personally, I had selected your logo, but our clients understood the other design better. So, I look forward to seeing your spin on it. Thanks again!
11 years ago
 
Logo Designer
Sure, no problem!
I'm working on your logo right now.
I will upload new entries soon, i hope you can change me to 1st place so i can be able to submit.

Thank you.
11 years ago
 
Client
Thanks Diana, Although the concept of #117 is what we are looking for, the creator is not working with us. So, we are down to two finalists and need to switch between you two. Just let us know when you are ready and we will make the change to put you in first for submittal.
11 years ago
 
Logo Designer
Thank you, i'm ready.
Let me know when you change the ranks.
11 years ago
 
Client
Change was made.
11 years ago
 
Logo Designer
Ranking changed :)

Is the client happy with Entry #136 or did he still prefer other style?
Please let me know any changes you might need.

Diana.
11 years ago
 
Client
Hi Diana, we're really leaning toward #136 with a few adjustments. I'm going to throw a few things at you and we'd like to see variations on all of them, if you don't mind.
Our biggest concern is the translation of the small lines when the logo is reduced to anything smaller than a half inch square. What we'd like to see is #136 without the shield outline, leaving only the person framed by the bugles within the monitor. If there is a way to do this without more small lines, that would be ideal (perhaps making the person and the bugle images blue, running into each other?). Since the shield would be gone, the person icon could be larger as well. We would like to see this on the monitor turned as it is here as well as on a monitor that is facing full-front. If you can also submit negatives of these also, that would help, since we are trying still get a feel for the white on black items that we will be creating.
The other variation is that we're hoping you can play with the bugle image here...maybe drop to only one bugle and play with its location? We want to stick with the three images--monitor, person, and bugle--and we love your style and placement. In the hopes of simplifying, we're just hoping you can do something with only one bugle. We realize this may throw symmetry off, but it may wind up working for us.
Please be assured that we are definitely committed to your designs and these asks are really just to make sure that you are the artist that creates the final logo. We really appreciate your responsiveness through the whole process and we love your work.
Thanks!
11 years ago
 
Logo Designer
Hi there!
Of course i can work with these changes, i will upload in a couple of hours.

Thank you,
Diana.
11 years ago
 
Client
Excellent! There's that responsiveness I was talking about--it's definitely a bonus while working with you.
11 years ago
 
Logo Designer
I just uploaded the new proposals. I erased the shield in some of them and try to used small sizes too.

Please let me know your thoughts.
11 years ago
 
Client
Hey Diane, Steve here. I really want to award you, but everyone is leaning towards #140 in my polls. They like the shield appearance and the team of people in the monitor. With the information that Jess already provided you with, can you come up with your version of #140? Sorry to be a pain. We have not asked anyone else to make changes or improvements this week. So, I am hoping that you can get the votes from our audience. :-) Good luck and THANK YOU!!!
11 years ago
 
Logo Designer
Hi, i had an idea, i added a desk into the shield and the computer #171 , i think it looks really cool and gives them a different style, not just the computer "floating".

Please let me know your thoughts.
11 years ago
 
Client
Hi Diane, we are really looking for your version of #140 with three people, a monitor and horns to form a shield. I like the appearance of what you did, but it is too busy for our needs. Bold and simple is key so that it shows well in little print. Sorry to ask you to try again (if you don't mind).
11 years ago
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