Harvard Leadership ConferenceLogo Design Contest

My design #56 is a pillar, it's solid, you can build on it just as you can build on leaders. In it's day it was innovative, but some ancient pieces still stand today

Dear Peter,

Thanks for your entries!!! We really liked the look and the overall text placement. Is there a possibility you can work on other symbols/images that symbolize leadership, innovation, collaboration more strongly? we really loved the pillar idea--it is absolutely classic but it doesn't fit with our theme....but we want to work with you.

Best,
HLC team

Thanks for the ranking, I'll break my brains today and see if I can come up with a better idea.

gr. Peter

I've uploaded a couple of new ideas, please let me know if there's anything that steers in the right direction.

gr. Peter

These are beautiful!! Can you please give us the thought process behind entry #138

Can you do entry #56 and #138 using a Crimson colour and Anziano Pro Regular Font (these are the official Harvard University colour and font). Your font looks very similar- is it Anziano Pro?


Using this Crimson colour:

pms 187u
pms 1807c
cmyk: c-7 m-94 y-65 k-25
hex# a51c30
rgb: r-165 g-28 b-48

Peter absolutely beautiful designs !!! we are not sure though how they fit with Leadership...we see knowledge in a few of your designs which of course makes sense since we are an academic institution...but this is the Leadership Conference....any other thoughts? we are keeping you in the top 5 as we really like your work

we would like it if you could also consider thinking about the timelessness of the logo (as Harvard University is 377 years old)....would the logo look good in 25 years from now

thank you again for all your hard work!

HLC Team

#138: you see the squares moving towards the center where the sun is centered. The sun symbolises leadership and endurance, the squares can be anything from people to information.

I added the vessel because I think that's a timeless symbol for trade, timelessness, exploring boundaries and leadership but perhaps it's to nautical and European.

#142 and #144 are abstract marks that will communicate a feeling more than a concrete pictorial.

I will upload the designs in Crimson and in the Harvard font, I used Trajan pro for the designs. Which designs do you want to see in the Harvard font?

I've been thinking about a logo that will stand for leadership and did some research online to see what others did but most of them end up with a person or figure standing on a mountain or flying through the air, people holding hands and swooshes and arrows pointing up. All very relevant but I feel it's maybe to cliché. I'll keeep thinking!

gr. Peter

Unfortunately I didn't have the Harvard logo in my font library, but the one I used looks alike.

thank you Peter- seems like the Harvard font is not easily available as all the designers had the same problem. Unfortunately, I don't have that font but a font similar is fine with us.

Thank you for adding the Crimson and for the new designs...

Dear Peter,

After much thought and looking at over 200 logos for our conference, the team has decided that the strongest logo perhaps should include the crimson colour and the shield in order to make a strong link to Harvard. We realize that there is little time but if you would like to come up with logos that incorporate a shield and the crimson colour, we would love to see your ideas since you are in the Top 5 for a reason! Please try to use the Harvard Font style (the one you have already used is close enough).

Best,
HLC team