Hi, here's my submission for you with beach theme. Actually I was going to add palm tree but I'm afraid that will makes the logo looks too busy.. so I prefer to added some elements such as orange juice, guitar, with happy face to represent that the dog chill out while driving to the clubhouse (shown with the sign board). Let me know what you think. If you need to see any changes, please feel free to ask.
We like the colors, however, at first glance it looks a little bit more farmland-y vs beachy until you look closer. The first one with the bolder/blockier font is better. Thx!
Okay, thanks for the feedback. So do you have any suggestion you would like to change? modify the hat and remove the guitar maybe? Or try another version in solid colors instead of gradient colors?