Fullbrook Board EffectivenessLogo Design Contest

Logo Design Contest

Contests / Fullbrook Board Effectiveness

Fullbrook Board Effectiveness has selected their winning logo design.

For $875 they received 443 designs from 35 different designers from around the world.

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2BCreative

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Comment Activity

2BCreative commented on #119

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Awesome thank you, check you email. I'll upload the required files fore the contest and we can discuss color options over the phone or Skype

8 years ago

matt.fullbrook commented on #119

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Hey man. Thanks so much for the awesome work. You'll notice that I selected the one with the rounded B. I love it. Can we discuss colours etc by email? I'm at matt.fullbrook@rogers.com

8 years ago

2BCreative commented on #119

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funny how many are now using FBE during this phase,

8 years ago

2BCreative commented on #425

it bring the roundness of the B into element

8 years ago

matt.fullbrook commented on #425

This is really nice. Great idea.

8 years ago

matt.fullbrook commented on #119

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Lol. Nice.

Love the new options. I'll be in touch

8 years ago

2BCreative commented on #119

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this contest has 22 hours hahahaha only a Canuk would understand the reference hahaha

8 years ago

2BCreative commented on #427

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60% black (grey) I'm liking this

8 years ago

2BCreative commented on #426

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white with magenta looks good

8 years ago

2BCreative commented on #424

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sure

8 years ago

matt.fullbrook commented on #424

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Oh BTW, is there a cool way to make a "negative" of this in case I need to use it on a dark b/g?

8 years ago

matt.fullbrook commented on #424

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OK makes sense

8 years ago

2BCreative commented on #424

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as for color if I may suggest that we can tweak color at a later date it does not need to be decided during the contest.

8 years ago

matt.fullbrook commented on #424

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OK great. Thanks for the options. Stay tuned...

8 years ago

2BCreative commented on #424

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full colour word

8 years ago

2BCreative commented on #423

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alternative option top link the abstract E with the word

8 years ago

2BCreative commented on #422

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full word color

8 years ago

2BCreative commented on #119

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that works full color word, I'll update

8 years ago

matt.fullbrook commented on #119

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I'm still not 100% decided on the colour scheme, but I'll give you some feedback on that ASAP. One weird issue that came up when I circulated again to my colleagues is that several of them said "I don't understand why the 'E' in 'Effectiveness' is pink". Of course they understood when I explained it to them, but I wonder if it's worth trying something to make the connection between the words and the emblem clearer.

What would it look like, for instance, if the entire word "effectiveness" was coloured? Is that a bit too much? Any thoughts appreciated.

8 years ago

matt.fullbrook commented on #119

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Awesome! Let me sit with the other colours for a bit and get back to you.

8 years ago

2BCreative commented on #119

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cool I just received a compliment for a fellow designer about this design he likes it. I rarely get that.

8 years ago

2BCreative commented on #119

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5 colour options uploaded, if there is a specific color please let me know

8 years ago

2BCreative commented on #119

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No worries I'll adjust the color scheme, and provide several color options

8 years ago

matt.fullbrook commented on #119

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I've just circulated a bunch of your submissions to my colleagues. Most of them liked this one the best. The most common gripe came from the fact that most of us work at the Rotman School at U of T. The colours are very reminiscent of Rotman's scheme. I think they might be on to something.

Have a look at this page for Rotman's brand guidelines, but maybe the best indicator is the photo of the stairs at the top of the page:

https://www.rotman.utoronto.ca/Connect/MarketingResources/BrandEssentials

We may need to adjust the colour scheme a bit to distance this logo from the Rotman brand. Any ideas?

8 years ago

2BCreative commented on #119

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yes, it does happen from time to time and it's taken care of outside of LT with the designer (s)

8 years ago

matt.fullbrook commented on #119

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Totally understand. I've considered ways that I might be able to use more than one logo from more than one designer. So many great options...

8 years ago

2BCreative commented on #119

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that is the downside of crowd sourcing for both client and designer. For us it's spec work we only see payment if we are selected winner of a contest.

8 years ago

matt.fullbrook commented on #119

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Yeah this is seriously too much at this point. I have 70 submissions from the last 2 hours sitting there unranked because I just don't have the time to think about all of them

8 years ago

matt.fullbrook commented on #367

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LOL!!!

8 years ago

2BCreative commented on #367

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for fun only the kitchen sink

8 years ago

2BCreative commented on #119

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I better toss in the kitchen sink too lol

8 years ago

2BCreative commented on #119

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321 submission 2 hours to go blind phase...impressive

8 years ago

2BCreative commented on #308

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with a more pronounced callout

8 years ago

2BCreative commented on #254

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I see in the F I'll work on that

8 years ago

matt.fullbrook commented on #254

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Neat! And there are like speech bubbles too in there. Very cool.

8 years ago

2BCreative commented on #253

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another FBE

8 years ago

2BCreative commented on #224

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I have another iteration of this one

8 years ago

matt.fullbrook commented on #222

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I like this a lot too. Nice work!

8 years ago

matt.fullbrook commented on #224

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Really cool! Thanks for all the great submissions!

8 years ago

2BCreative commented on #225

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iteration 2

8 years ago

2BCreative commented on #224

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a new iteration of the original FBE

8 years ago

2BCreative commented on #221

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Minor edit one cell is an arrow

8 years ago

2BCreative commented on #119

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dang this contest is dragging on...yes I know it can get a wee bit overwhelming for people running a project. The reason you have so much eye candy so good some crap is because of the dollar value. If you ran it at the min price you probably get maybe 40-60.

Keep in mind your 200+ is not as many as you think minus all the tweaks of the same design.

8 years ago

matt.fullbrook commented on #119

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Wow I wish I had an answer for you. I've received over 200 submissions. A lot of really good ones and a lot of variety. It's been pretty overwhelming actually

8 years ago

2BCreative commented on #119

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is are there any ideas that have not been done you'd like me to try?

8 years ago

matt.fullbrook commented on #175

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Very cool stuff, Scott. I'll have some time to review more closely this evening. Thanks again for your submissions!

8 years ago

2BCreative commented on #119

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I'll finish some stuff today and tomorrow then taking the long weekend as time for myself. No road trips lol.

I've an update to #119 I'll up load shortly

8 years ago

matt.fullbrook commented on #119

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Working on it. Hopefully getting a bit of down time. You?

8 years ago

2BCreative commented on #119

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Hi Matt, any plans for Labor Day weekend?

8 years ago

2BCreative commented on #135

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Of course same as me with updates, I like this version because it graph like and movement is forward and upward

8 years ago

matt.fullbrook commented on #135

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Super cool! I like this a lot. I need to spend some time with it before I can say whether or not I like it more than the previous design

8 years ago

2BCreative commented on #135

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update a wee bit more dynamic, the other appears to static

8 years ago

2BCreative commented on #128

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sweet!...thx

8 years ago

matt.fullbrook commented on #128

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I like this a lot. Thanks for all your excellent submissions, Scott!

8 years ago

2BCreative commented on #125

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it is Morse Code stacked

F
B
E

8 years ago

2BCreative commented on #118

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square version uplaoded

8 years ago

matt.fullbrook commented on #125

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Really clever! I like that it's a bit playful, but visually it didn't strike me the way some of your other submissions have

8 years ago

matt.fullbrook commented on #118

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Yeah this is very cool. I also really like that the border (i.e. the circle) is more defined. A colleague of mine wondered what it would look like as a square...

Either way, I like this one best so far

8 years ago

2BCreative commented on #125

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it also represents a abstract F

8 years ago

2BCreative commented on #125

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Had a brainstorm, can you figure this out?

8 years ago

2BCreative commented on #118

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I can visualize the F more in this submission and the E could be either view as normal or flipped

8 years ago

matt.fullbrook commented on #117

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I like the spread out one more when it's above the name like this. Very cool

8 years ago

2BCreative commented on #119

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agreed

8 years ago

matt.fullbrook commented on #121

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Nice work, but I liked your first lettermark better

8 years ago

matt.fullbrook commented on #119

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I like this a lot. Much better than the more spread out look

8 years ago

2BCreative commented on #122

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thought it might be interesting to emphasize "Full" in FullBrook

8 years ago

matt.fullbrook commented on #116

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Very cool indeed! Thanks Scott. I'll have a bit of feedback for you shortly

8 years ago

2BCreative commented on #116

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abstract FBE icon, this is cool!

8 years ago

2BCreative commented on #115

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I can guarantee exactly the style of abstract icons uploadedl generics aaarg hahaha

The design I am not 100% happy with it needs a wee bit of work. Maybe we can make this a Made in Canada design.

I try to make it a point to head back to TO once a year but not this year.

8 years ago

matt.fullbrook commented on #115

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This is very nice stuff, Scott. I like the lettermark approach and especially like that it's got a nice balance of professional and creative. I'm definitely interested in seeing some more abstract submissions, too. All of the "abstract" submissions so far have taken my guidance pretty literally. Wouldn't mind seeing something a bit more original.

And yeah I'm born and raised in TO. I'm out east a handful of times per year.

8 years ago

2BCreative commented on #115

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Question are you looking for an abstract mark?

8 years ago

2BCreative commented on #115

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Hello Matt,

Initial mockup for your consideration. I was born and raise din TO but now reside in HFX. Are you a TO native?

8 years ago

Fullbrook Board EffectivenessLogo Design Contest

Fullbrook Board Effectiveness has selected their winning logo design.

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