Hi
I have a few ideas.
I loved what you did with the letter V.
I want to try this. What if letter V chages to a light brown color simulating a cookie cone; the color of the ice-cream change to a tone of pink, kind of the one on letter "R", simulating a strawberry ice-cream, leave the blue berry as it is in order to have some contrast in the ice-cream ball.
I would like to see some orange color, maybe changing the color of the A or the O. Maybe the O letter can be an orange fruit. with a small leaf on it.
The capital F letters I think are too close to the next letter to the right. Can they be separated a litte bit? so they can be read more easily, and maybe be a little bit bigger?
I would like another letter type on the slogan, maybe a script handwritting type.
Thank you