In entry 1, I like the way the "F" and "E" come are one symbol. The word "Executive" gets lost with the graduated screen. I like the typeface on the word "FORCE", but the angle of the type seems awkward with the angle of the "FE". I just can't decide if I like it.
Entry 2 is clever and cute. I am just afraid that no one will see the word "FORCE". Rather, I think they will see "FRE".