Here is my proposed design for the next First Night Columbus button: Blue border: #16 Red border: #17 Silver border: #18
I think it is very important that people can see the name and read it at a glance. Adding things like the slogan won't allow for 'FIRST NIGHT COLUMBUS' to be big and really stand out and pop. I used this as the driving force behind my design.
I look forward to hearing what you think, as I am confident we can nail down the perfect button design for you. Thanks for looking! :)
Also, I think conveying that is a festival of music and arts is smart as well. You don't want to come off as just a fireworks show. This is a full evening of celebration.